Average Play, Hours Watched, and Total Plays Average Play, Hours Watched, and Total Plays

Average Play, Hours Watched, and Total Plays

The Video Engagement Report gives you detailed analytics on how your consumers and viewers interact with your video content. Like all the other Analytics reports, the report can be viewed from your Dashboard.


The Video Engagement Report shows the total number of plays for a particular title (user clicked play or auto play was triggered) and the average time watched per title (in average minutes and hours). It ranks your video content by the total number of hours they were watched by your consumers. By default, your videos are ranked from top to bottom, with the total number of plays and impressions also shown for each video.


Click a video's title to display more detailed analytics, including the total number of video player impressions broken down by country, device, player, and revenue model, and the total number of plays, average play, and the total hours the video was watched.


By default, the date range shown on the report starts 30 days from the time the report is generated. To change the date range, specify a different start and end date, then click Refresh. For example, to generate a report for the last 15 days, enter the date from 15 days ago as the start date, and the current date as the end date.


To export the report in CSV format, click Export. You will then get an email containing a link to the exported .CSV file. Click the link to download the file.


To sort the report by date, video title, number of plays, average playtime, and time watched, click the corresponding column titles. For example, to sort the videos by number of plays instead of the default time watched, click the Plays column.

The number of pages on the report depends on the number of videos you have in your Library. To go to the next page, or to go back to a previous page, click either the right-facing or the left-facing arrow at the bottom.