Brand-level configurations can be optionally restricted into one or more Regions.
Each region contains a specific set of countries - each country can exist in only a single region. When an app accesses the platform, the location of the device is determined. This location is used to identify the country in which the app user is using the app, and the country is used to determine the configured region. If no region has been configured for the user's country, they are shown an error message.
When a region has been identified for a user, only the Integrations, Sections, Content, and other settings such as Video Ads, Sponsors, Subscriptions and Pricing Tiers that have been configured for that region are used.