Content Guidelines

Zype is proudly content agnostic. We understand that customers have content that covers a wide array of topics and themes, and we love and welcome all varieties. We’re here to help you find the right platform that will enable all your content to thrive! 

That said, customer content must not be defamatory, indecent, or infringe upon intellectual property or data privacy rights of any third party. Read our full Terms and Conditions for more details.

Each marketplace has it's own content guidelines. Each marketplace reserves the right to reject apps that do not meet one or any of these guidelines.

We suggest you read the content guidelines. If you have any questions about whether your content violates any of these content guidelines feel free to email support@zype.com. 

Roku

Here is a link with a full list of Roku's content guidelines.

CANs

• Create a private channel if you want to reach specific audiences without making their channel public (ex. Adult content)
• Post about Cannabis. Smoking, pictures, descriptions and properties of different strains is permitted. Check out PRØHBTD
• Unless it’s illegal, discriminatory, or considered a privacy infringement, post!

CAN'Ts

• Use hate speech (threaten, harm, harass, bully etc.)
• Promote unlawful or illegal activities including sexual activities amongst minors or facilitate online gambling
• Manipulate identifiers that disguise you, your applications, or the origin of any content, services or digital materials

Apple TV

Here is a link with a full list of Apple's content guidelines.

CANs

• Post or quote religious text but the quotes or translations must be accurate and not misleading
• Educate customers about weapons and firearms, like Above The Game or Gun Talk without showing violence
• Post professional political satirists and humorists, like Family Guy
• Get explicit permission to publish videos or other content from third party sources

 CAN'Ts

• Use explicit words in title/ description. Apple has stripped Vine and 500px from the App store because users could search for #porn. But they do not hold its biggest partners to the same standards as smaller developers ex. HBO’s Game of Thrones
• Publish pornographic material defined by Webster's Dictionary as "explicit descriptions or displays of sexual organs or activities intended to stimulate erotic rather than aesthetic or emotional feelings"
• Post defamatory, offensive and mean spirited content, especially targeting individuals or specific groups
• Realistically portray people, children or animals being killed, injured or tortured

Amazon Fire TV

Here is a link with the full list of Amazon's content guidelines.

DOs

• Be aware of cultural differences and sensitivities
• Get permission for movies, trailers, TV programs and any music
• Get permission to use Celebrity images and/or celebrity names
• As a last resort, consider removing mature content that may be rejected by Amazon

CANs

• Post unrated (NR/ UR) erotic videos, censored erotic work (Nudity, graphic titles, and descriptions sufficiently concealed with censor strips)
• Post implicit materials like Night Flight’s “Willing Victim” or sexual content with no nudity like “Serial Killer”
• Post about Cannabis. Smoking, pictures, descriptions and properties of different strains is permitted. Check out PRØHBTD

CAN'Ts

•  Use explicit words in title/ description. Amazon has flagged titles that contain the word “sex” and “porn” regardless of the content
• Publish pornographic content including including X-rated movies, ameture videos and graphic depiction sexual acts and soiled undergarments
• Publish offensive and illegal material including crime-scene photos or human organs and body parts
• Publish videos or other content from third party sources without explicit authorization from those sources.
• Realistically portray people, children or animals being killed, injured or tortured
• Use promotional media that are produced and distributed for only for promotional purposes 

Read our in-depth blog post about publishing mature content here.