![Roku App Images]({"bg": "//theme.zdassets.com/theme_assets/848525/684b33c3f7116e8cd620310d227abe4847035ee7.jpg"})
![Roku App Images]({"bg": "//theme.zdassets.com/theme_assets/848525/3302a7ad8ad34d27faa08a325c1ea028d7b69132.png"})
You will need to have the following images prepared before you can save and publish your Roku app using the Roku App Builder. Below we’ve outlined both optional and required image assets.
Image Assets
App Icon
The App Icon image is the logo or branding that will appear in the Roku Channel Store next to all the other apps live in the marketplace.
Image Requirements (all sizes required):
- 246px x 140px, PNG (SD Store Image)
- 336px x 210px, PNG (HD Store Image)
- 540px x 405px, PNG (FHD Store Image) - Required during submission
Consider the following safe zone guidelines:
- Minimum Safe Zone (90% of UI)
- Suggested Safe Zone (80% of UI)
Splash Image
The Splash Image displays when your app launches. We recommend a simple splash screen with your logo and little to no text.
Image Requirements:
- 720px x 480px, PNG (SD Splash Image)
- 1280px x 720px, PNG (HD Splash Image)
- 1920px x 1080px, PNG (FHD Splash Image)
Consider the following safe zone guidelines:
- Minimum Safe Zone (90% of UI)
- Suggested Safe Zone (80% of UI)
Overhang Logo (Optional)
The Overhang Logo is positioned at the top left of your app but is not required.
Image Requirements:
- Width: 375px
- Height between 100-200px, PNG (with transparent background)
Video or Playlist Thumbnails
The Roku app reference template handles thumbnails differently. Once you select a video or playlist thumbnail to view the content within, Roku displays an enlarged background poster on the right with your playlist or video description on the left.
This is an automatic adjustment of the image in the app template. You may consider adjusting your thumbnails so that the critical content is farther away (at least 10%) from the thumbnail edges.
Assets Checklist
|
Name |
Size |
Transparent? |
Required? |
|
App Icons - Channel Store Images |
246px x 140px, PNG (SD Store Image) 336px x 210px, PNG (HD Store Image) 540px x 405px, PNG (FHD Store Image) |
No |
Yes |
|
Splash Screen |
720px x 480px, PNG (SD Splash Image) 1280px x 720px, PNG (HD Splash Image) 1920px x 1080px, PNG (FHD Splash Image) |
No |
Yes |
|
Overhang Logo |
Maximum height: 375px, PNG |
Yes |
No |
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Articles in this section
- Roku Request For Information (RFI) screen
- Introduction to Roku
- Roku Developer Account Setup
- Roku App Images
- Creating a Roku App using the Zype Template
- Configuring Marketplace Connect (SVOD) on Roku
- Configuring Marketplace Connect (TVOD) on Roku
- Creating Native Subscription in Roku
- Previewing Your Channel on a Roku Device
- Roku QA Checklist